Lush Range

Lush embodies the pinnacle of luxury, featuring warm, inviting hues and an extraordinary softness without compromising durability. With innovative Bioloopâ„¢ technology, it stands as our most eco-friendly carpet, that maintains exceptional style, quality & comfort.

The Bioloop Process

Bioloop is a revolutionary applied science that accelerates the end-of-life biodegradation of synthetic fibres and related products. Bioloop ensures the product contributes even after its useful life through natural decomposition.

Bioloop Enhancement

Bioloop integrates an organic enhancer into the carpet fibres—comprising 80% of the product—during manufacturing, creating an eco-friendly carpet that maintains exceptional style, quality, and comfort.

Biologically Active Landfills

New Zealand landfills are biologically active, providing a controlled environment that promotes the breakdown of organic materials. Bioloop-enhanced synthetic materials biodegrade significantly faster than conventional synthetic fibres.

The Breakdown

When placed in a biologically active landfill, Bioloop 
 generates a microbe coating known as biofilm on the surface of the carpet fibres. This biofilm signals other microbes to collaborate in breaking down polymer chains, significantly accelerating the decomposition process.

Independent lab testing shows that Bioloop enhanced carpet fibres broke down by more than 30% within the first two years. A process that took centuries is now completed in 10-20 years

Performance

Our Solution dyed nylon carpets are
designed to sustain high foot traffic.

At Urban Collection, our solution dyed nylon carpets are engineered with a high stitch rate, leading to a high density carpet. We also have a high twist rate per metre. Twists are locked into the fibres with heat or steam. As the twist gets tighter, it adds to the carpet’s ability to resist changes, thus increasing its durability. This means the carpet will have better performance, texture, and appearance retention.

Quality

Our flooring options combine the best material and latest technology to provide a purposeful, durable product.

Made with the best materials, using the right technology, our carpets bring out the best in your household or office space. Whether you’re looking for carpeting solutions for external areas that are exposed to direct sunlight or internal usage with risks of spills, our carpets give you the peace of mind of steadfast colours and a tough build.